The Twitch and Kick competition is far from over as more content creators are moving from the former to the latter. 8 of the biggest moves explored below.
Twitch has been on top of the streaming industry for several years, as it successfully crushes its competitors. However, with the appearance of Kick, things are starting to change. This new streaming platform is trying to get as close to Twitch as possible and so far it is doing great.
Although Twitch is a leader in the streaming industry, Kick is actually paying more money to its users. The revenue split on this new platform is much higher, which allows the content creators to earn more.
At Kick, you can also get an hourly wage, which isn’t available at Twitch. The only thing that they have in common is the policy about donations. Both streaming platforms allow you to keep 100% of your donations.
All these benefits has made Kick able to attract many content creators, including some of the best in the world.
A handful of Twitch streamers have penned exclusivity deals with Kick, meaning they no longer sign on to Twitch and stream only on Kick. Others have deals that allow them to bounce back and forth between the two platforms.
Curious to know which streamers are switching from Twitch to Kick? Here’s a look at a few of the biggest stars making the jump.
Amouranth is now streaming on Kick.
Amouranth is one of the biggest Twitch streamers to jump to Kick. The details about Amouranth’s contract are yet to be made public. She was, however, banned from Twitch earlier this year and hasn’t shied away from calling out the streaming juggernaut.
“Twitch’s ‘sin’ isn’t trying to squeeze their creators,” wrote Amouranth. “Their sin is making a business model that doesn’t succeed except maybe at YouTube scale — but live streaming is a much smaller TAM [total addressable market] than pre-recorded video.”
Amouranth currently has just over 150,000 Kick followers. On Twitch, that number is just shy of 6.5 million.
xQc signed a non-exclusivity deal with Kick.
xQc earned a staggering $100 million for signing a non-exclusivity deal. That means you’ll find the streamer on both Twitch and Kick, depending on the day. His follower count is already a sizable 510,000. But when compared to the nearly 12 million followers on Twitch, it’s clear that Kick still has some catching up to do.
Adin Ross is a controverial Kick streamer.
Adin signed with Kick as a streamer, but is also an investor. He also happens to be one of the most popular streamers on Kick, with over 600,000 followers.
Trainwreck is a streamer and spokesperson for Kick.
Along with streaming Counter-Strike, Trainwreck is a spokesperson for Kick. Expect to see more of them as the platform continues to grow.
Destiny streams on Kick, and was recently hacked.
Though his account was recently hacked, Destiny is still committed to Kick. They recently streamed in the Just Chatting and ixion categories.
Hikaru streams chess on Kick.
A chess streamer that signed a non-exclusive deal with Kick in March. They currently have around 75,000 followers.
Corinnakopf focuses on gambling content for Kick.
Kick has a more relaxed stance around gambling content, which works well for the majority of Corinna‘s streams. Their follower count is just shy of 100,000 and the Slots & Casino category is one of their most-streamed.
Fousey continues to be a controversial figure on Kick.
Controversial streamer FouseyTube is closing in on 100,000 followers on Kick. The creator was banned on Twitch for using a hateful slur and often streams in the Just Chatting channel.
Will Kick overtake Twitch?
While Kick might be siphoning off a good chunk of talent from Twitch, it’s worth noting that Kick is still much smaller than Twitch. Not a single streamer on Kick has over one million followers, whereas dozens of Twitch streamers have already crossed that threshold.
Ninja has a staggering 18.6 million followers on Twitch and is among its most-followed stars, while Adin Ross, one of the most popular streamers on Kick, has just over 600 thousand.
Still, the favorable profit-sharing margins on Kick are clearly enticing, and the significant upfront contracts seem to have gone a long way to signing talent from Twitch. It’ll be interesting to see if Kick can stick around and become a legitimate alternative to Twitch — or if it’ll fade into obscurity like Mixer.